Date: 11/04/2025
Okay, this video on Codex Cloud’s “Apply” feature is seriously hitting home. It’s essentially showing how AI-powered tools like Codex and Claude are outpacing our traditional development workflows. Imagine this: you ask AI to improve an animation, and suddenly you’re drowning in parallel builds, variant branches, and a PR nightmare across GitHub, Cursor, Netlify, Vercel. The core issue isn’t the AI or the code, it’s that our SDLC wasn’t designed for this hyper-speed creation.
The real value for someone like me, who’s been diving deep into AI coding and no-code tools, is that it highlights a critical bottleneck. We’re automating code generation, but the deployment and management processes are stuck in the past. The video walks through a concrete example of how this “Apply” pattern exposes the cracks in our workflows. AI can create branches and PRs, but managing them in GitHub becomes a whole other beast.
What’s inspiring about this is the call to rethink the entire “building software” process. It’s not just about writing code anymore; it’s about orchestrating AI-generated code, managing parallel changes, and streamlining deployment. The idea of potentially bypassing the desktop entirely for certain tasks (as teased in the video) is incredibly enticing. I’m definitely going to experiment with Codex Cloud to see how it can help bridge this gap and bring my workflow up to AI speed. It’s time we started building processes for AI, not just with AI.









